Saturday, April 03, 2010

Rethinking in Recession


Prof Arindam Chaudhuri of IIPM on MF HUSAIN‎

A clutch of brands have repositioned themselves over the slowdown years. Now that green shoots of recovery are sprouting all over, is it time for them to reap rewards? Team 4Ps B&M spread out amidst the indian marketing fraternity and got some answers...

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